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Ch. 1 | New food products and new food product development in a nutshell : the mystique and mythology of new product development | 1 |
Ch. 2 | The generation of new product ideas | 33 |
Ch. 3 | Organizing for new product development | 71 |
Ch. 4 | The strategists : their impact on screening for product development | 93 |
Ch. 5 | The tacticians : how they influence product development | 125 |
Ch. 6 | The legal department : protecting the company, its name, goodwill, and image | 173 |
Ch. 7 | Quality control : protecting the consumer, the product, and the company | 185 |
Ch. 8 | Going to market : success or failure? | 219 |
Ch. 9 | Going outside for new product development | 241 |
Ch. 10 | New food product development in the food service industry | 261 |
Ch. 11 | Product development for the food ingredient industry | 285 |
Ch. 12 | What I have learned so far | 319 |
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Add New Food Product Development, This new edition of a best-selling text in food product development provides a comprehensive overview of the new food product development process. Stages of development are described in detail, beginning with sources of ideas, then moving through developm, New Food Product Development to the inventory that you are selling on WonderClubX
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Add New Food Product Development, This new edition of a best-selling text in food product development provides a comprehensive overview of the new food product development process. Stages of development are described in detail, beginning with sources of ideas, then moving through developm, New Food Product Development to your collection on WonderClub |