Reviews for New Food Product Development

The average rating for New Food Product Development based on 2 reviews is 4 stars.

Review # 1 was written on 2015-10-11 00:00:00 Robin Bennett Very interesting book. It gives you a clear idea of how innovation is created and why some companies fail and others don't. It also provides concrete examples, which I do appreciate because it makes everything more realistic and less academic.

Review # 2 was written on 2021-02-14 00:00:00 Robyn Liddell Simple message, lots of subtleties - one to keep on bookshelf