5 PUBLISHER'S STATEMENT
10 ADVISE & CONSENT
12 BITS & PIECES
20 SEX PLAY
by Mike Roberts
Part II: Loving Positions
23 PORN REVIEW
25 ENTERTAINMENT GUIDE
31 LOVE IN THE AFTERNOON
Getting together
39 ROSE
Cover girl beauty
44 THE TELEPIVAE CLUB
by James P. Morgan
Free your imagination
47 GINGER
And everything nice
60 BETTE MIDLER
by Pat Salvo
"Trash with Flash"
67 JODY MAXWELL
by Larry Flynt
Porn Queen opens up
71 RACK 'EM UP
Sexy Pocket Pool
77 KINKY KORNER
by Candy Hopkins
What's your perversion?
86 PUTTING THE S-E-X BACK IN SEX
by Brandon R. Blackman IV
Put your energy to work
100 HONEY
by Jim McQuade
Honey's ins and outs
PUBLISHER'S STATEMENT
IMITATION IS THE HIGHEST FORM OF FLATTERY
If imitation is the most sincere form of flattery, I definitely feel
flattered after reviewing the March issue of Penthouse. The open beaver
shot on page 77 is the first admission by Penthouse publisher Bob
Guccione that Penthouse has been playing second fiddle to HUSTLER for
quite some time. When I started HUSTLER one year ago, I expected a
reaction from Guccione long before now. Especially when you consider
the fact that he has never had an original idea of his own. However, I
commend Mr. Guccione for his decisive action, at least it indicates
that he has balls, but it is going to take more than balls to keep up
with HUSTLER. He will need a few brains as well, an asset that he has
failed to demonstrate very well. Other than blurred pubic hair, the
only thing that he has given the public is a few kinky letters on
enemas and sex with amputees. His remaining editorial content is about
as boring as the sex life of a grasshopper. However, there is one
aspect in his effort to imitate HUSTLER that I find quite humorous.
Last Fall I did the NBC Tomorrow Show with his homely looking girl
friend, Kathy Keeton, whose best defense against molesters is her face.
She would look more at home back in London performing her old
profession of go-go dancing, rather than trying to front for Viva
Magazine, Guccione's most recent second rate attempt to imitate
Playgirl. In the course of her demonstration of 'class' by constantly
interrupting Tom Snyder and myself, she referred to HUSTLER's sexual
explicitness as being vulgar. I found this amusing but in another way I
felt sorry for her because it must be terribly embarrassing to go on
national television and make such an ass of yourself.
Despite this attempt by Penthouse to imitate HUSTLER, I welcome the
challenge. I think the competition will be healthy for everyone,
especially the consumer. As a matter of fact, if he and Hefner both
would step out of their fantasy worlds and admit to themselves that
they did not invent sex and started giving their readers what they want
rather than trying to feed their own inflated egos, they might become
serious competitors of HUSTLER. A good place for them to start would be
to run an ad as HUSTLER did, requesting information from readers as to
what they would like to read and see and transform this data to the
pages of their magazines. The readers are entitled to this type of
honesty; they only feel cheated when someone such as Hefner or Guccione
try to jam personal philosophies down their throats. Of course, they
would still be at a disadvantage because once they gathered this
information, they would not know what to do with it. In any event, we
at HUSTLER are proud that we have been, and will continue to be,
responsive to our readers.
It is your letters, your desire and your criticisms that establish
HUSTLER's editorial content. This is the way it has been and always
will be as long as I am Publisher. And all I can say to any would-be
imitator is "eat your heart out baby, 'cause HUSTLER is an idea whose
time has come."
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