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1 Introduction 1
2 The Role of Rhetoric in the Formation of Policy 21
3 Economic Insecurity and Its Rhetorical Consequences 47
4 The Building of Conservatives' Intellectual Capacity 73
5 The Move to Economic Arguments by Conservative Intellectuals 95
6 The Rhetorical Adaptations of the Republican Party 123
7 Democrats and the Long Shadow of Deficit Politics 151
8 The Republicans' Electoral Edge on the Economy 178
9 The Broad Reach and Future Prospects of Economic Rhetoric 203
Notes 219
Acknowledgments 253
Index 255
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