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Reviews for Making Buying Decisions Using the Computer as a Tool

 Making Buying Decisions Using the Computer as a Tool magazine reviews

The average rating for Making Buying Decisions Using the Computer as a Tool based on 2 reviews is 4 stars.has a rating of 4 stars

Review # 1 was written on 2014-11-09 00:00:00
2002was given a rating of 4 stars Jill Padilla
If you are in a role within an organization that requires you provide leadership or facilitate a group process, this book is a must read. The technique in it is just one of many that does not try to reduce the complex social aspects of multi-departmental work of the enterprise. There is a free software package that is recommended that I am using to help think through problems. A book that I would recommend reading in parallel to this is "Wisdom of Crowds" because what is required for a wise crowd is supported in this book. This book is almost a Wisdom of Crowds in Practice.
Review # 2 was written on 2019-07-04 00:00:00
2002was given a rating of 4 stars Klaus Struve
Summary: A book about a problem (collaboration and sensemaking around 'wicked problems' in organisations) with a solution/technique (dialogue mapping). Also, somewhat unusually, the author provides some instructure material on how to apply/test their suggestions. Things I liked: Refreshing look at decision making and inforatmion sharing in organisations. The breadth and depth of the author's experience and technique are good for someone, like me, who is working in on particular subset of the problem solving space. Not to dogmatic. The author offered suggestions ofor different ways to apply techniques and explained why they were important (along with how they could be substituted for other approaches). The author acknowledged that some groups just wouldn't go for this approach and that it was one (fairly good one he thought) approach amongst many. Things that could have been improved: I would have liked some more baby steps towards implementation. The 'Shared Display' seemed like quite a bit step to me, so maybe some recommended auxilliary reading with regards to introducing a technique like this to a new group would have been good. Highlight: I think the section at the start where he debunked the ways in which everyone pretends things are fine in an organisation was a good call to arms (I think I'll read it again soon). It definately set the mood for the book well and I think got me on board. "To function in such a hierarchy often means to collude in systematic denial of the complex and ill-structured dynamics of wicked problems, a phenomenon dubbed 'skilled incompetence' - Argyris and Schon, 1996.


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