Reviews for Winning Marketing Strategies : Highlights from FIMA's Financial Marketing Awards Competitions

The average rating for Winning Marketing Strategies : Highlights from FIMA's Financial Marketing Awards Competitions based on 2 reviews is 3 stars.

Review # 1 was written on 2019-08-23 00:00:00 Alexandra Linnenbank One of the most satisfying experiences a human being can have is reading a book to one of your children that you read (and loved) as a child. I discovered "Flight of the Doves" when I was a teenager. I remember how it caught my imagination. A 12-year-old boy, in an attempt to protect his gentle, innocent little sister from an abusive step-father, runs away with her. He is trying to get to a village with a name he doesn't know in a country that is not his own. His grandmother lives there and he has foggy memories of her from when he was young. The odds are against them. Not only does he not know the way, but his step father learns of a legacy left to the children (after they ran away) and is motivated to bring them home. The police are on the hunt, rewards bring other adventurers after the children. What really warms the book is how people step in to help the children, some knowingly and others in ignorance. The boy is no superhero and knows he will fail without the help of others. The Doves' flight is very human and grounded. There are no green screens, explosions, violence, or sex--just two children who want a chance to find someone who loves them and find love and kindness amid their adventures on their way there. My daughter blessed me by loving the book as much as I did. She reads as well as I do, but it was great reading this out loud with her.

Review # 2 was written on 2014-09-12 00:00:00 Bobbi Lozano Finn's mother remarried after the death of his father. Then she passed away, leaving him with his step-father Uncle Toby. Finn realises that Toby's abuse is escalating, so he decides to run away, taking his little sister Derval with him. Sneaking on board a ferry crossing the Irish Sea, the pair set off to find their granny. She lives somewhere in the west of Ireland. Finn's not too sure of the exact location but, from his vague childhood recollections of a long-ago visit to granny, it involves a train ride and a bus ride and, providing he can elude the customs officers and ticket collectors, he's sure it won't be too difficult a trip. However, almost as soon as they flee, Toby is informed of an inheritance from a long-lost American relative - and he wants them back to ensure he has a legitimate claim on it. The police forces of two countries are notified - and are now on the alert. But one Irish detective is suspicious about Uncle Toby's motives and his description of Finn's cruel, rebellious nature. Everywhere he goes, ordinary people seem willing to protect Finn and Derval and hide them from pursuit. It's clear the children are likeable, not nasty. Will Michael the detective pick them up and take them back to their step-father? Or will he tell them granny's address and send them on their way? Highly reminiscent of I Am David, but I found this story much more satisfying.