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Reviews for Successful Business Plan/Windows Version

 Successful Business Plan/Windows Version magazine reviews

The average rating for Successful Business Plan/Windows Version based on 2 reviews is 2.5 stars.has a rating of 2.5 stars

Review # 1 was written on 2019-07-03 00:00:00
1994was given a rating of 3 stars George Esparza
Some interesting facts and applications to business from his life experiences. Just an average book.
Review # 2 was written on 2015-07-30 00:00:00
1994was given a rating of 2 stars Richard Santos
Is it possible for there to be too many ideas in a novel? Especially in a children’s story of barely two hundred pages? In Diana Wynne Jones’ very first children’s novel images and themes and borrowings and emotions all come out fizzing and popping, like fireworks that one can gasp at while scarcely having time to reflect before the next effect bursts into view. The book is dedicated to one Jessica Frances, and what better compliment can an author pay to a dedicatee than including them, however obliquely, in the story. Jess and Frank are twins who, bitter at being stopped their pocket money, set up what they hope is a money-making scheme that will simultaneously feed their need for cash while getting a sort of revenge for their economic disempowerment. Jones has written about youngsters’ constant cries of “It isn’t fair!” as not being an adequate response to their situation (Reflections 52-3). A better response, she says, is humour and by the end of the book humour is what wins the day rather than pure revenge, because, as Juvenal in his Satires said, “Revenge is sweet, sweeter than life itself — so say fools.” Jess and Frank put up their sign on the shed at the bottom of their garden: OWN BACK LTD REVENGE ARRANGED PRICE ACCORDING TO TASK ALL DIFFICULT TASKS UNDERTAKEN TREASURE HUNTED ETC. Soon they are inundated with requests by individuals wanting to ‘get their own back’, that is, revenge for real or perceived slights. Unfortunately, the twins’ attempts to make money backfire as they get paid back with increasing complications and problems. Neighbourhood bully Buster Knell wants one of Vernon Wilkins’ teeth because Vernon has stood up to bullying and knocked out one of Buster’s teeth. Two sisters, Jenny and Frankie Adams, want revenge on a dotty old lady for giving Jenny the Evil Eye and making her lame. Martin Taylor wants the twins to stop the two sisters from harassing him. Each job has unforeseen knock-on effects, turning ordinary events into nightmare situations. And the dotty old lady, Biddy Iremonger, is more than she seems. Diana Wynne Jones’ debut novel for young people appears to spring miraculously out of nowhere like Athena from Zeus’ head, setting both the tone and the standard for what came later. And its not just for young people either — adults with their broader life experiences can appreciate the nuances as much as the narrative and be startled by the cultural references as much as they’re dragged along by the plot. Let’s start with names. We’ve already been alerted by the dedication; now to turn our attention to the title. I remember from my schoolboy history a notorious British imperial adventure called the War of Jenkins’ Ear. In this ten-year naval war against Spain the initiating incident involved Robert Jenkins who, sailing from the West Indies, was stopped by a Spanish ship and then had his ear summarily sliced off. The British retaliation, which was only commenced some years later, was given its fatuous title a century later to underline the ridiculous nature of a minor fracas escalating into a major conflict; Jones did well to resist calling her story The War of Wilkins’ Tooth in emulation of this episode, bearing in mind the narrative parallels. Why tooth, though? She as good as cites the Old Testament injunction of ‘an eye for eye, a tooth for a tooth’, an amoral justification of vendetta which is endlessly played out around the world, to the shame of peoples and nations. Pride of place for choice of names goes to Biddy Iremonger. ‘Biddy’ is of course a common name given to old ladies of an inconsequential nature, a familiar form of Bridget, but this biddy is not inconsequential at all. Iremonger reminds one first of all of ‘ironmonger’, but here it also suggests someone who deals in anger, a contradiction of that ‘biddy’ label. At one stage her name is misspelled as B Ayamunga, and I’m sure I’m not the first to see leap out the name of that infamous Slavic folklore witch Baba Yaga. Jones would have been very familiar with this bogey figure, not least from Old Peter’s Russian Tales, a book by Arthur Ransome which her father grudgingly provided when she and her sisters were young. Ransome (whom Jones actually saw when she was evacuated during the war to the Lake District) retold a Russian folktale as “Baba Yaga and the Little Girl with the Kind Heart”, describing the witch as having iron teeth as well as the cannibalistic tendencies of the Hansel and Gretel witch; she lived in a little hut which stood on hen’s legs and flew around in a mortar with her pestle and besom broom. The hut on fowl’s legs famously features as one of Mussorgsky’s Pictures at an Exhibition, inspired by a real exhibition which included Victor Hartmann’s design for a cuckoo clock based on Baba Yaga’s hut. Like her Russian counterpart Biddy has a hut with a cockerel on the roof (though the structure doesn’t move) and a cat that prowls around; though she lacks the iron teeth the name Iremonger is suggestive. And — the clincher here — she not only is a witch with terrifying and almost limitless powers but also proves capable of enormous cruelty to children. Powerful. Vindictive. Cruel. How can she ever be defeated, and by mere kids? The answer seems to be to use humour and a sense of playfulness. Laughing at an opponent is a rather dangerous strategy but generally laughter can help raise the spirits, while a sense of playfulness can lead to solutions. Jess’ remembrance of a favourite fairytale, Puss in Boots, allows her to work out how to defeat Biddy. As the author herself points out (Reflections 126) Jones doesn’t consciously use folktale motifs, rather they ‘present themselves’ and the ‘weight they carry is only to be grasped intuitively’, so Jones’ intuitive usage of the motif only represents poetic justice. In almost the same breath she references Wagner’s Rheingold, specifically the point at which Alberich is tricked into shape-shifting into a toad’s form, a hint at her multiple influences. The mention of the treasure and waters of the Rhine draws in more strands that manifest themselves in Wilkins' Tooth. The river that runs past Biddy’s hut (echoing the tears that run down the faces of a couple of characters) is not just a reminder of Baba Yaga’s difficulties in crossing water but a nod towards the treasure of the Rhine Maidens, the Rheingold of Wagner’s music drama and German myth. Another strand running through this novel is the search for missing heirlooms in the form of treasure, a common enough motif to be sure. Here I am forcibly reminded of E Nesbit’s The Treasure Seekers — this being, as the subtitle proclaims, 'the Adventures of the Bastable Children in Search of A Fortune. Jones’ son Colin Burrows tells us that Nesbit was “the biggest literary influence on his mother” and “the main spirit behind Diana Wynne Jones’ fiction”. I can’t help thinking that Jess and Frank’s selfish efforts to raise cash becoming the selfless quest for Jenny and Frankie’s family heirlooms is largely inspired by Nesbit’s first children’s novel; the transformation of pure revenge (‘getting one’s own back’) into natural justice (getting the Adams family’s own heirlooms back) is in the same Nesbit tradition of using ideal or magical worlds “to work out real problems from their own lives” (as Colin Burrows puts it, Reflections 344-5). There is so much literary treasure in this apparently artless story. I could mention the use of colour for example, exemplified by the rainbow which, contrasting with the drab surrounding neighbourhood, leads to missing treasure, or the diverse children — some West Indian or red-haired and others with disabilities or social deprivation – who somehow learn to work together in the face of a frightening external threat. To my mind there are few faults, and any can be laid at the door of a debut author, such as the citation of specific monetary sums which, coming soon after the novelty of UK decimalisation in 1971, too soon fell prey to inflation and which appear laughably small four decades on. Rising above it all are Jones’ characters who, apart from the villainous of the piece, are not one-dimensional but variously recognisable from any social situation; Jones’ strength here is in allowing the reader to identify with any number of characters, not just the main protagonists. I asked if it were possible for one short novel to have too many ideas, the range of which I have tried to hint at in this review. At the very least it must surely be preferable to a novel with too few ideas; but a book where you continue to make connections long after you have read it must be a very valuable one. Treasure seekers need not search in vain.


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