Reviews for Millions from the Mind: How to Turn Your Invention--or Someone Else's--into a Fortune

The average rating for Millions from the Mind: How to Turn Your Invention--or Someone Else's--into a Fortune based on 2 reviews is 3.5 stars.

Review # 1 was written on 2015-09-22 00:00:00 Joe Alan This book was written in 2001. But the important tools used to managing brands to build new values are explained clearly with easy to understand examples. There might be more sophisticated tools now in 2013. But for a beginner like who is aspiring to be a MBA graduation and has just started a retail shopping firm, this is a very good start.

Review # 2 was written on 2014-03-21 00:00:00 Lorie Thooft Considering this book is from 2004, it is a good read for looking at tech in hindsight. Makes one understand why divergence is the key to evolution of tech & mankind. But is too critical of convergence. Yes, there have been numerous failures trying to converge certain products/technologies together. But the 0.1% that have succeeded have been phenomenal. IPhone, phone-video-calls, wechat-like superapps, hell even a McCafe. I feel its about getting the right things together to create products that people will find indispensable. A current Amazon would be a very good case study for the authors.