Reviews for Psychology of group influence

The average rating for Psychology of group influence based on 2 reviews is 3.5 stars.

Review # 1 was written on 2014-11-25 00:00:00 W Gary Mcguire Overall, this was a very engaging and informative textbook. I love that the authors gave many examples of how persuasion theories, techniques, and concepts have been used in the past, as well as how they could be used in the future. My one complaint is that, in their effort to provide readers with a variety of examples, the authors sometimes forgot to provide a simple definition of the terms they used. As the reader and a student who is certainly no expert in persuasion, I found myself struggling, usually in vain, to come up with my own clear-cut definition of the terms based on the many examples I was given. In the next edition, if the authors strive to provide their own expertly-written definitions of the terms they use, I believe students will gain an even richer understanding of persuasion!

Review # 2 was written on 2012-09-10 00:00:00 Kevin Witmer This is def. not a book I would normally read, but I was out of books and we had this in our book shelf from the bachelor study my gf took. It goes waaaay deeper on the topic than I'm personally interested in on persuasion, so I admit I skimmed a lot of the pages. But, that doesn't take away from that it's probably a really good book for future professionals.