Reviews for Global Political Campaigning: A Worldwide Analysis of Campaign Professionals and Their Practices

The average rating for Global Political Campaigning: A Worldwide Analysis of Campaign Professionals and Their Practices based on 2 reviews is 3 stars.

Review # 1 was written on 2016-01-17 00:00:00 Joe Vince Somewhere out there exists an in-depth, thoughtful tome for Republicans anxious to win back the White House and Congress. This isn't it. Steele continues the vacuous rant favored by many GOP followers -- liberals bad, conservatives good. Steele's book is filled with lies, inaccuracies and cliches. Just to make sure readers know who the bad guys are, Steele incorporates the word "liberal" in every other paragraph throughout the book and sometimes in every other sentence. It may be true that Republicans should return to their Reagan/Goldwater roots to re-win public opinion, as Steele says, but Goldwater possessed an intellectual demeanor that attracted dozens of young converts. Reagan had a stable of scriptwriters that made him appealing to the masses. Steele sounds like a speaker at a Tea Party rally -- full of anger and slim on facts. If this is the best the Republicans can offer, it's going to be a long, cold winter for the GOP.

Review # 2 was written on 2011-07-26 00:00:00 Jeff Dearmond This book is pretty straightforward, and there's not a lot new or surprising. Steele urges Republicans to return to their traditional values, to communicate those values without fear or apology, and to serve the people, not themselves. Common sense, really. This book is written to be widely accessible: it's short, simple, and to the point.