Reviews for The Almanac of Consumer Markets: A Demographic Guide to Finding Today's Complex and Hard-To-Reach Customers

The average rating for The Almanac of Consumer Markets: A Demographic Guide to Finding Today's Complex and Hard-To-Reach Customers based on 2 reviews is 3.5 stars.

Review # 1 was written on 2010-07-24 00:00:00 Scott Simpson Excellent tutorial. After describing the most common patterns, the bulk of the is book pattern recognition exercises: a chart and the question buy, sell, hold? Or variations of that question. Really helpful if you are trading stocks based on charts.

Review # 2 was written on 2018-12-01 00:00:00 Barbara Santek This is a really hard book to read and understand. It covers a huge amount of fundamental options knowledge, but it does so quickly. I find it difficult to understand because very complex concepts are covered in a single sentence or two and then the author assumes you understand. It requires a lot of rereading and focus, but is worth the work if you're looking for a through understanding of options theory.