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Reviews for Christian Guide to Leadership: --for the Whole Church

 Christian Guide to Leadership magazine reviews

The average rating for Christian Guide to Leadership: --for the Whole Church based on 2 reviews is 4 stars.has a rating of 4 stars

Review # 1 was written on 2018-06-24 00:00:00
2005was given a rating of 4 stars Wilson Yee
There are two types of business people. One knows how to tell a great story, the other does not. One knows how to share that story with others, especially the marketplace- the other does not. Which do you think is more effective? Which would you like to be? Elaine Stirling has produced a surprising manual for business success. She teaches the lost art of effective business writing and communication in "The Corporate Storyteller: A Writing Manual and Style Guide for the Brave New Business Leader." In many ways she's tapping into the power of the great business storytellers like Napoleon Hill and Dale Carnegie. Those leaders knew how to weave a yarn. Rather than the all too commonplace fast-track, quick-sell approach that floods our email in-boxes today, they told stories that compelled us to buy-in. Stirling teaches you how to effectively tell the story of your business in every email, memo, letter and marketing piece you produce! "In business, we are unaccustomed to critiquing our sentence structure... "Creative writers on the other hand, tear their sentences apart all the time. Focused on moving a reader through a narrative, they turn passive verbs into active and replace weak nouns with strong. The more of this creative skill you can bring into the workplace, the greater the results." This book teaches fundamental technique and the talents you need to develop to write effectively. It avoids the dry, academic voice that make most style-manuals make the use of such references only marginally more appealing than pounding your head against your desk. Stirling's own style is engaging and moves the reader through a process that will not only improve the way you write about business, but the way you think about and conduct business. My most treasured references live within easy reach on the left side of my desk. Elaine Stirling's "The Corporate Storyteller" now lives there too!
Review # 2 was written on 2012-04-29 00:00:00
2005was given a rating of 4 stars Bradley Kidwell
This book has some great advice on business writing that is both conceptual and no-nonsense. The idea is that if you use the tips and instruction herein, you will position yourself as a leader, no matter what your job title and rank are. I spend a lot of time worrying about whether communications are clear, concise and readable, but this book goes beyond that. Excellent food for thought.


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