The average rating for Gating the benchmarking process: a tutorial based on 2 reviews is 3.5 stars.
Review # 1 was written on 2014-10-15 00:00:00 Kimberly Lynch A reasearch manual (big) in conjuction with HBS - A huge study but gist I got was that strategy is subject to many subjective factors and cannot be empirically or defined by old micro economics measures! No doubt it had more value to some, I did not read the whole text! |
Review # 2 was written on 2020-04-23 00:00:00 Ben Bramley Hard to read. Some of the words fell off the page as I was reading. Somewhat outdated this tome looks at the early days (1970-90) of the birth of business strategy as a stand alone field in business. Is it economic theory that drives the train on organizational management theory; or some sort combination of the two plus other related fields of study. If you don't want to get bogged down skip to the last 2 or 3 chapters and appendix A. |
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