Reviews for Techno-Ready Marketing How and Why Your Customers Adopt Technology

The average rating for Techno-Ready Marketing How and Why Your Customers Adopt Technology based on 2 reviews is 3.5 stars.

Review # 1 was written on 2010-01-18 00:00:00 David Luck This was a great read for the tech client projects I had while consulting. I suggest looking through this before implementing the latest fad in your business. Make sure you know WHY you want to use Twitter, FB, etc. for promoting your business!

Review # 2 was written on 2013-03-29 00:00:00 Tom Lindy A should-read book on marketing for the knowledge worker, manager, executive, or entrepreneur.