Reviews for Marketing plans

The average rating for Marketing plans based on 2 reviews is 5 stars.

Review # 1 was written on 2017-06-23 00:00:00 Test Testerson Well structured book on marketing planning with a clear description of how to conduct marketing planning. The author is confident about what he says, it's felt well across the book and gives a confident feel to use authors advise right away.

Review # 2 was written on 2015-10-17 00:00:00 I.j. White Tough to provide a review for a textbook assigned as part of earning a Masters in Business Administration. It is not exactly a voluntary, recreational read. However, the textbook provides comprehensive steps to create individualized plans to support whichever industry your firm may compete within.