Reviews for Developing a Creative and Innovative Integrated Marketing Communication Plan

The average rating for Developing a Creative and Innovative Integrated Marketing Communication Plan based on 2 reviews is 3.5 stars.

Review # 1 was written on 2015-01-26 00:00:00 Doug Canant Concise, relevant and modern. Great way to apply the Dreyfus model to creating presentations and getting much better at it. I like how it resonates with the work of Seth Godin.

Review # 2 was written on 2013-12-22 00:00:00 Heidi Dudley Personal information management as ticket to the good life, also feat. inspirational one-liners from Thoreau, MLK ... hard pass. (HOLD ON there is a Judy Garland quotation. Wavering.) Seems like a good clue to the attitudes in which this area of research generally grounds itself.