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Introduction The Puzzling Puzzles of Harry Harlow and Edward Deci 1
Pt. 1 A New Operating System 15
Ch. 1 The Rise and Fall of Motivation 2.0 15
Ch. 2 Seven Reasons Carrots and Sticks (Often) Don't Work ... 34
Ch. 2A ... and the Special Circumstances When They Do 60
Ch. 3 Type I and Type X 70
Pt. 2 The Three Elements 85
Ch. 4 Autonomy 85
Ch. 5 Mastery 109
Ch. 6 Purpose 131
Pt. 3 The Type I Toolkit 153
Acknowledgments 219
Notes 221
Index 231
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