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Book Categories |
| Introduction : transnationalism, localization, and fast foods in East Asia | 1 | |
| 1 | McDonald's in Beijing : the localization of Americana | 39 |
| 2 | McDonald's in Hong Kong : consumerism, dietary change, and the rise of a children's culture | 77 |
| 3 | McDonald's in Taipei : hamburgers, betel nuts, and national identity | 110 |
| 4 | McDonald's in Seoul : food choices, identity, and nationalism | 136 |
| 5 | McDonald's in Japan : changing manners and etiquette | 161 |
| Update : McDonald's as political target : globalization and anti-globalization in the twenty-first century | 183 |
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
William Cook
reviewed Golden Arches East: McDonald's in East Asia on July 28, 2008 Golden Arches East: McDonald's in East Asia
A book that at once challenges traditional assumptions about globalization and perceived "American Cultural Imperialism" while enlightening the reader on many surprising differences between Western and Eastern culture, most of which you have probably never even considered. This book will be eyeopening for business and anthropology majors alike.
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Add Golden Arches East: McDonald's in East Asia, McDonald's Restaurants are to be found world-wide and books have been written on their business success and approach but GOLDEN ARCHES EAST: MCDONALD'S IN EAST ASIA is something different, providing college-level readers with a blend of cultural insights, Golden Arches East: McDonald's in East Asia to the inventory that you are selling on WonderClubX
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Add Golden Arches East: McDonald's in East Asia, McDonald's Restaurants are to be found world-wide and books have been written on their business success and approach but GOLDEN ARCHES EAST: MCDONALD'S IN EAST ASIA is something different, providing college-level readers with a blend of cultural insights, Golden Arches East: McDonald's in East Asia to your collection on WonderClub |
