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Lessons from the E-Front: 50 Top Business Leaders Reveal Their Hard-Won Wisdom on Building a Successful High-Tech Enterprise Book

Lessons from the E-Front: 50 Top Business Leaders Reveal Their Hard-Won Wisdom on Building a Successful High-Tech Enterprise
Lessons from the E-Front: 50 Top Business Leaders Reveal Their Hard-Won Wisdom on Building a Successful High-Tech Enterprise, Every business analyst, academic, and critic has a theory for why a company succeeds or fails. But the most important lessons and the best battle stories come from the entrepreneurs themselves -- the leaders on the frontline who fight day-in and day-out t, Lessons from the E-Front: 50 Top Business Leaders Reveal Their Hard-Won Wisdom on Building a Successful High-Tech Enterprise has a rating of 3 stars
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Lessons from the E-Front: 50 Top Business Leaders Reveal Their Hard-Won Wisdom on Building a Successful High-Tech Enterprise, Every business analyst, academic, and critic has a theory for why a company succeeds or fails. But the most important lessons and the best battle stories come from the entrepreneurs themselves -- the leaders on the frontline who fight day-in and day-out t, Lessons from the E-Front: 50 Top Business Leaders Reveal Their Hard-Won Wisdom on Building a Successful High-Tech Enterprise
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  • Lessons from the E-Front: 50 Top Business Leaders Reveal Their Hard-Won Wisdom on Building a Successful High-Tech Enterprise
  • Written by author Matthew W. Ragas
  • Published by Crown Publishing Group, June 2001
  • Every business analyst, academic, and critic has a theory for why a company succeeds or fails. But the most important lessons and the best battle stories come from the entrepreneurs themselves -- the leaders on the frontline who fight day-in and day-out t
  • Every business analyst, academic, and critic has a theory for why a company succeeds or fails. But the most important lessons and the best battle stories come from the entrepreneurs themselves -- the leaders on the frontline who fight day-in and day-out t
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Foreword
Introduction: Mapping the E-Business Landscape with the Next Economy Architects
Ch. 1Inside the Eye of the Hurricane: Idea Creation and Brainstorming1
Ch. 2Building a Successful Digital Business Model17
Ch. 3Vulture Capitalists and Other Mystical Moneymen36
Ch. 4Marketing and Sales-Strategies That Work61
Ch. 5Building a Meaningful E-Brand84
Ch. 6Building Mind Share and Customer Loyalty103
Ch. 7Strategic Planning in the Digital Domain121
Ch. 8How to Attract and Retain Top-Notch Employees139
Ch. 9The Art of Building a Long-Lasting E-Organization157
Ch. 10Mastering the Media Machine175
Ch. 11Navigating Negotiations and Partnerships190
Ch. 12Secrets of the Successful IPO206
Ch. 13Traditional Companies in the Next Economy221
Index245


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Lessons from the E-Front: 50 Top Business Leaders Reveal Their Hard-Won Wisdom on Building a Successful High-Tech Enterprise, Every business analyst, academic, and critic has a theory for why a company succeeds or fails. But the most important lessons and the best battle stories come from the entrepreneurs themselves -- the leaders on the frontline who fight day-in and day-out t, Lessons from the E-Front: 50 Top Business Leaders Reveal Their Hard-Won Wisdom on Building a Successful High-Tech Enterprise

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Lessons from the E-Front: 50 Top Business Leaders Reveal Their Hard-Won Wisdom on Building a Successful High-Tech Enterprise, Every business analyst, academic, and critic has a theory for why a company succeeds or fails. But the most important lessons and the best battle stories come from the entrepreneurs themselves -- the leaders on the frontline who fight day-in and day-out t, Lessons from the E-Front: 50 Top Business Leaders Reveal Their Hard-Won Wisdom on Building a Successful High-Tech Enterprise

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Lessons from the E-Front: 50 Top Business Leaders Reveal Their Hard-Won Wisdom on Building a Successful High-Tech Enterprise, Every business analyst, academic, and critic has a theory for why a company succeeds or fails. But the most important lessons and the best battle stories come from the entrepreneurs themselves -- the leaders on the frontline who fight day-in and day-out t, Lessons from the E-Front: 50 Top Business Leaders Reveal Their Hard-Won Wisdom on Building a Successful High-Tech Enterprise

Lessons from the E-Front: 50 Top Business Leaders Reveal Their Hard-Won Wisdom on Building a Successful High-Tech Enterprise

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