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Preface: It’s Great to be Gray
Part 1: Beginnings
Chapter 1: The Hard Work of Standing Still Chapter 2: Map It Out or Mess It Up
Part 2: On Solid Ground
Chapter 3: Think You’re Ready to Grow Chapter 4: The Guts of the Model Chapter 5: Four Statements to Live By Chapter 6: What’s the Downside?
Chapter 7: How’s Your Health
Part 3: The Role of Sales
Chapter 8: The Cornerstone of Growth Chapter 9: The Rule of Go Chapter 10: Inside or Outside the Family?
Part 4: As Big As You Can Be
Chapter 11: How Do You Make Your Money?
Chapter 12: Horizontal and Vertical Growth Chapter 13: The Growth Matrix Chapter 14: Risk vs. Reward Chapter 15: Start It and Chart It
Part 5: Creating Value
Chapter 16: The Method Behind the Madness Chapter 17: What Makes You So Special?
Chapter 18: The Name Game Chapter 19: The Strategic Alliance Puzzle
Part 6: Killer Mistakes
Chapter 20: Failing to Lead Chapter 21: Neglecting Your Processes Chapter 22: Corrupting the Culture
The Difference Maker Inc.About the AuthorAcknowledgementsIndex
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Add Be the Elephant: Build a Bigger, Better Business, You run a $5-million consulting business, or a three-person bakery with a few corporate clients, or an Internet start-up heading into its sophomore year. You're a senior partner in a CPA firm, or a daughter taking over the family-owned factory. You're a s, Be the Elephant: Build a Bigger, Better Business to your collection on WonderClub |