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Introduction xi
Chapter 1 The Big Lie 1
Chapter 2 The Big Truth 15
Chapter 3 The Fantasy Factory 33
Chapter 4 Dropping Anchors 43
Chapter 5 The Physics of Fiction 53
Chapter 6 The Two Ps 65
Chapter 7 The Many Faces of Power 79
Chapter 8 The Myth of Cause and Effect 87
Chapter 9 Redefining the Nature of Business 95
Chapter 10 The Sun and Clouds Effect 107
Chapter 11 Assembling the Drill-Part 1 119
Chapter 12 Assembling the Drill-Part 2 135
Chapter 13 Stranger in a Strange Land 161
Chapter 14 When the Going Gets Tough 191
Chapter 15 Recreating Yourself, Your Team, Your Customers, Your Business, and Everything In Between 199
Chapter 16 Red Pill or Blue Pill? 231
Appendix Additional Support Resources 245
Expressions of Appreciation 251
Index 255
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