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Introduction
Overview:
Understanding the role of technology Interaction Design as a professional discipline Designing and shaping behavior
Part One: Process and Theory
Chapter One: Thinking About People The process of design Defining the design problem or opportunity Discovering hidden wants, needs, and desires A cyclical process of synthesis, creation, and refinement A thoughtful reflection of the process The role of intuition and sensemaking The role of Design in considering "the whole"
Chapter Two: Managing Complexity Structuring data in order to make useful information Designing with the fourth dimension in mind Simple diagrams to establish initial understanding Complicated diagrams for managing complexity
Chapter Three: Pursuasian and Communication Persuasion within the organization Persuasion outside of the organization Designed artifacts identify an underlying culture The ethics of persuasion
Part Two: Culture and Responsibility
Chapter Four: Experience and Authenticity From Artifact to Experience The philosophical challenges of experience The pragmatic challenges of experience The Response of Business Authenticity Temporal aesthetics in experiences
Chapter Five: Poetry, Spirit and Soul The honesty of poetic interactions Investigating mindfulness Providing a vivid and refined attention to sensory detail
Chapter Six: Judgement and Shifting Negative Behavior Norms and Memes The nature of judgment, frames, and ethics A rejection of usability Discursive Design What We Choose to Design Shifting negative behavior through design
Chapter Seven: Wicked Problems Understanding Wicked Problems Design for impact Fortune at the Bottom of the Pyramid Design in medicine, healthcare, and education A rejection of traditional financial goals and financial structures The non-profit design consultancy Design education
In Summary
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