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Book Categories |
1 The Management of External Technology 3
2 An Overview of Competitive Technical Intelligence 10
3 Focusing the Competitive Intelligence Program 20
4 Sources of Competitive Technical Intelligence 27
5 Patents as a Source of Competitive Intelligence 39
6 Scientific Literature and Conferences 50
7 Internal Gatekeepers as a Source of Competitive Intelligence 54
8 External Gatekeepers as a Source of Competitive Technical Intelligence 61
9 Lead Users and Strategic Suppliers as Competitive Intelligence Sources 69
10 Organizing the Competitive Intelligence Activity 75
11 The Role of Competitive Technical Intelligence in the Strategic Planning Process 83
12 Acquisition of External Technology 103
13 Creating the Strategic Alliance: Partner Selection 109
14 Negotiating the Strategic Alliance 116
15 Executing the Technology Transfer 126
16 Structuring and Managing Strategic Technology Alliances 131
17 Conclusion 135
App Summary of Guiding Principles 137
References 143
Index 145
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Add Competitive Technical Intelligence: A Guide to Design, Analysis, and Action, Significant changes in both technology and the marketplace are making it essential for companies to keep a close watch on their competition. Competitive Technical Intelligence, written by a leader in the field, shows how to do this systemati, Competitive Technical Intelligence: A Guide to Design, Analysis, and Action to the inventory that you are selling on WonderClubX
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Add Competitive Technical Intelligence: A Guide to Design, Analysis, and Action, Significant changes in both technology and the marketplace are making it essential for companies to keep a close watch on their competition. Competitive Technical Intelligence, written by a leader in the field, shows how to do this systemati, Competitive Technical Intelligence: A Guide to Design, Analysis, and Action to your collection on WonderClub |