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Book Categories |
Preface | ||
List of applications | ||
List of figures and tables | ||
1 | Business economics: an overview | 1 |
2 | The analysis of consumer demand | 25 |
3 | The analysis of production costs | 61 |
4 | Analysis of the firm's supply decision | 101 |
5 | Demand, supply and price determination | 120 |
6 | Analysis of perfectly competitive markets | 138 |
7 | Analysis of monopoly markets | 151 |
8 | Analysis of monopolistically competitive markets | 165 |
9 | Oligopoly | 173 |
10 | Managerial objectives and the firm | 192 |
11 | Understanding competitive strategy | 213 |
12 | Understanding pricing strategies | 234 |
13 | Understanding the market for labour | 266 |
14 | Understanding the market for capital | 288 |
15 | Understanding the market for natural resources | 307 |
16 | Government and business | 318 |
17 | Business and economic forecasting | 340 |
18 | Business economics - a checklist for managers | 362 |
Glossary | 368 | |
Index | 385 |
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