Sold Out
Sold Out
Book Categories |
List of Tables and Figures x
1 Introduction 1
Political Communication: Research, Education and Practice 1
International Perspective and Ethical Concern 3
Structure of the Book 4
Part 1 Issues, Concepts, Debates 7
2 Introducing the Field of Political Communication 9
Introduction 9
Ancient Origins and a Continuous Tradition 9
Spreading Democracy 11
The Arrival of the Masses 11
The Modern Era of Political Communication 12
Thinking about Political Communication 13
Defining Political Communication 17
Guiding Principles and Organizing Themes 19
3 Media Democracies 23
Introduction 23
Politics and Communication 24
The Darker Arts of Propaganda and Spin 27
Democracy and the Media 31
4 Symbolic Politics: 'All the world's a stage' 40
Introduction 40
The Drama of Politics 40
Symbolic Politics 45
The Rhetoric of Performance and Spectacle 50
Symbolic Capital, Scandal and the Personal 52
5 Political Marketing: The Death of Conviction? 55
Introduction 55
The Development of Political Marketing 55
The Marketing Concept 59
Political Marketing in Practice 64
The Limitations of Marketing for Politics 66
Part 2 The Communicators 71
6 Communicating Government 73
Introduction 73
Moving Communication Centre Stage 74
Organizing Communication: The New Labour Experience 77
The Possibility of Non-Partisan Government Communication 82
Communicating Effectively 88
Democratizing Communication 90
7 Communication in Opposition, Protest and Violence 92
Introduction 92
The Challenges of Opposition 92
Protest Politics 97
The Unholy Trinity: Politics, Violence and the Media 101
8 The Political Persuasion Industry:Lobbyists, Pressure Groups and Think Tanks 108
Introduction 108
Lobbyists and Pressure Groups 108
The Growth of Lobbying 113
The Think Tank Industry 118
Conclusion 124
9 Global Political Communication 125
Introduction 125
The Emergence of the Global? 126
Opening Up Public Space 132
Global Communications and International Affairs 134
Part 3 Getting the Message 141
10 The People: Opinion, Polls and Participation 143
Introduction 143
Understanding the Public 144
The Emergence of Public Opinion 146
Gauging Public Opinion 149
Public Participation 155
Electronic Meeting Places 158
11 Political Campaigns 162
Introduction 162
What Are Campaigns For? 162
Campaigning for Election 165
The Message 171
Communicating the Message 176
Conclusion 182
12 Campaign Effects: Is Anyone Ever Persuaded? 184
Introduction 184
The Long Search: Identifying Effects 184
Thinking about Effects 188
Campaign Persuasion 197
Conclusion 200
13 Political News and Comment 201
Introduction 201
'Known Knowns' in Political Journalism 202
The Political News Zoo 208
Changing News Environment 216
14 Creating the Conditions for Conversation: Ethics and Political Communication 222
Introduction 222
Banishing Ethics 223
Reclaiming Ethics 225
Poisoning the Wells 229
Creating the Conditions for Conversation 234
Notes 239
Bibliography 247
Index 260
Login|Complaints|Blog|Games|Digital Media|Souls|Obituary|Contact Us|FAQ
CAN'T FIND WHAT YOU'RE LOOKING FOR? CLICK HERE!!! X
You must be logged in to add to WishlistX
This item is in your Wish ListX
This item is in your CollectionCommunicating Politics in the Twenty-First Century
X
This Item is in Your InventoryCommunicating Politics in the Twenty-First Century
X
You must be logged in to review the productsX
X
X
Add Communicating Politics in the Twenty-First Century, , Communicating Politics in the Twenty-First Century to the inventory that you are selling on WonderClubX
X
Add Communicating Politics in the Twenty-First Century, , Communicating Politics in the Twenty-First Century to your collection on WonderClub |