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Writing of Business Book

Writing of Business
Writing of Business, In an increasingly diverse workplace, in an increasingly competitive global environment, and in more technically complex work spaces, writing has become an essential tool for creating personal and organizational communication strategies. It is the most ge, Writing of Business has a rating of 3.5 stars
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Writing of Business, In an increasingly diverse workplace, in an increasingly competitive global environment, and in more technically complex work spaces, writing has become an essential tool for creating personal and organizational communication strategies. It is the most ge, Writing of Business
3.5 out of 5 stars based on 2 reviews
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  • Writing of Business
  • Written by author Judith M. Kilborn
  • Published by Longman, 1998/12/07
  • In an increasingly diverse workplace, in an increasingly competitive global environment, and in more technically complex work spaces, writing has become an essential tool for creating personal and organizational communication strategies. It is the most ge
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Preface xiii
Part I Writing as Strategic Management of a Complex Organizational World 1
Chapter 1 Managing Complexity and Risk with GRACE 3
Managing from the Center: Locating Yourself in Your Organizational Environment 6
Writing to Manage Yourself and Your Work 7
Writing and Short-Term Memory 8
Writing and Long-Term Memory 8
Writing, Creativity, and Motivation 9
Writing and Risk 9
Identifying What You Know and What You Need to Know 10
Goals 10
Readers 11
Arguments 13
Conventions 20
Expression 21
GRACE in Action 24
Activities and Projects 24
References 27
Chapter 2 Managing Your Writing Is Managing Your Work 29
Useful Assumptions about Writing 30
Analyzing Your Writing Situation, Conditions and Constraints, and Assumptions 33
The Primary Question: What Is My Writing Task? 33
Unpacking and Demystifying the Situation 34
Unpacking and Demystifying Your Writing Process 37
Using Metathinking and Metawriting to Manage Your Writing 46
Using GRACE to Examine Your Assumptions about Your Writing Situation 47
Assumptions about Your Goals 47
Assumptions about Your Readers 48
Assumptions about Your Arguments 48
Assumptions about the Conventions of Your Document and Situation 49
Assumptions about Expression 50
Using Computers to Generate, Revise, and Edit Your Writing 50
Using Computers to Gather, Share, and Generate Information 51
Using Computers to Revise and Edit 53
Writing Checklist 56
Activities and Projects 57
References 58
Part II Writing to Build Unity and Sustain an Organizational Culture 59
Chapter 3 Writing to Manage Daily Work and Enhance Group Productivity and Accountability 61
Take a Memo! 62
Print and Electronic Memo-Writing Situations 63
GRACE for Memos and E-Mail 66
Goals 66
Readers 67
Arguments 69
Conventions 75
Expression 91
Key Differences between Memos and E-Mail 93
Speed and Effects in the Workplace 93
Page Appearance and Its Impact on Writers and Readers 94
Expression 95
Assumptions about the Media 99
Determining If Your Memo Should Be Print or Electronic 102
Collaboration and Teamwork in Organizations 103
The Writing of Teamwork: Agendas and Minutes 103
The Teamwork of Writing: Project Management 115
Writing Checklist 118
Activities and Projects 120
References 126
Chapter 4 Writing to Negotiate and Express Institutional Goals, Values, and Practices 127
"Talking the Talk" and "Walking the Walk" 129
Expressing Missions and Visions 130
Essential Elements of Mission and Vision Statements 132
The Difference between a Mission Statement and a Vision Statement 132
Writing Strategic Plans with GRACE 134
Goals 134
Goals and Expression 149
Readers 149
Arguments: Using SWOT to Develop Arguments 150
Conventions 151
Using GRACE to Improve Policies and Procedures Manuals 156
Goals: Damage Control and Affirmative Goals 157
Readers and Dangerous Assumptions 162
Arguments 166
Conventions 175
Expression 179
Job Descriptions and Performance Reviews 179
Goals in Job Descriptions 180
Goals in Performance Reviews 181
Readers 182
Arguments in Job Descriptions and Performance Reviews 184
Contexts and Conventions of Job Descriptions 184
Contexts and Conventions of Performance Reviews 192
Expression 195
Writing Checklist 197
Activities and Projects 200
References 203
Part III Writing to Build and Manage Relationships across Organizational Boundaries 205
Chapter 5 Contexts and Conventions of Business Letters 207
When Should You Write a Letter? 208
Assessing the Risks of Writing and Not Writing 208
Letter-Writing Contexts and Situations--and Their Conventions 209
Analyzing and Evaluating Your Context 210
Moving toward the Text with GRACE 210
Writing Checklist 226
Activities and Projects 227
Chapter 6 Writing with GRACE in Difficult Situations: Conflict, Disagreement, and Emotion 237
Three Generic Conflict Situations and Their Goals 238
Complaints 238
Bad News 245
Negotiations 251
Four Principles for Successfully Negotiating Conflicts and Handling Difficult People 252
Engaging the Conflict with GRACE 255
Goals 255
Readers 259
Arguments 261
Conventions 271
Expression 272
Writing Checklist 273
Activities and Projects 274
References 289
Chapter 7 Managing Your Career Search 291
GRACE and the Writing of Your Career 295
Goals 295
Readers 296
Arguments 296
Conventions 298
Expression 299
Career Search Exercises 300
Exercise 1 Self-Assessment 300
Exercise 2 You and the Organizational Environment 306
Exercise 3 Career Research and Organizational Reconnaissance 314
Exercise 4 Informational Interviews 316
Six Things You Can Do to Manage Your Career Search 320
Writing Checklist 324
References 325
Chapter 8 The Resume: Making the Most of Your Life 327
Developing Your Resume with GRACE 329
Goals 329
Readers 330
Arguments 331
Conventions 338
Expression 369
GRACE for Online Resumes 370
Goals 371
Readers 371
Arguments 372
Conventions 372
Expression 382
Writing Checklist 386
Activities and Projects 388
Chapter 9 Building Effective Employment Letters 393
Situations and Contexts for Employment Letters 394
Making GRACEful Contact with Prospective Employers 395
Goals 395
Readers 396
Arguments 397
Conventions 408
Expression 413
Other Contexts, Goals, and Readers in the Employment Search 414
Nurturing and Using Your Network: Requests and Thanks 414
Following up and Responding to Interviews, Offers, and Rejections 419
Writing Checklist 422
Activities and Projects 424
Part IV When a Letter or Memo Is Not Enough: Proposals, Business Plans, and Formal Reports 431
Chapter 10 Design Conventions for Long, Complex Documents 433
How Busy Professionals Read Long Documents 434
Helping Readers Navigate Long, Complex Documents 436
Summaries: Answering Readers' Primary Questions Quickly 443
Types of Summaries Typically Used 444
Steps for Writing an Effective Summary 444
Testing Your Summary 446
Other Conventions of Long, Complex Documents 446
The Power and Importance of Graphics 450
Tables 450
Figures 451
Writing Checklist 464
Activities and Projects 465
Chapter 11 Beyond the Library: Information Resources and Research Strategies in the Contemporary Organization 469
Deciding What You Need to Know and Where to Look for It 470
Using Information Resources Creatively, Responsibly, and Effectively 473
People as Resources 474
Paper Resources 475
Conducting Interviews, Focus Groups, and Surveys 475
Interviews 476
Focus Groups 480
Surveys 485
Using Electronic Resources 492
Listservs and Newsgroups 493
World Wide Web 493
Writing Checklist 499
Activities and Projects 502
References 502
Chapter 12 Proposals and Business Plans: Getting to "Yes" 505
Writing Proposals with GRACE 506
Goals 506
Readers 508
Arguments 510
Conventions 536
Expression 540
Proposal Guidelines 541
Writing Checklist 542
Activities and Projects 543
Chapter 13 Formal Reports 555
Developing Your Report with GRACE 556
Goals 566
Readers 561
Arguments 563
Conventions 577
Expression 589
Writing Checklist 590
Activities and Projects 591
Reference 593
Chapter 14 Presenting Reports Orally 595
Presenting Oral Reports with GRACE 596
Goals 596
Readers 597
Arguments 600
Conventions 601
Expression 610
Oral Presentation Checklist 615
Activities and Projects 617
References 618
Part V Special Risks and Challenges: Writing for the Global Marketplace 621
Chapter 15 Opportunities and Risks in Cross-Cultural Communication 623
Cultural Signposts Underlying Cross-Cultural Communication 624
Individualistic and Collectivist Cultures 626
Hierarchy and Status 627
Low- and High-Context Cultures 628
Perception of Time 629
Culture and Argument 631
Making Cross-Cultural Oral Presentations 632
Preferred Level of Formality 633
Cultural Priority Given to Relationship Building 633
Assumptions about Valid Arguments 633
Preferred Decision-Making Processes 634
Attitudes about Humor 634
Language Background 634
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Writing of Business, In an increasingly diverse workplace, in an increasingly competitive global environment, and in more technically complex work spaces, writing has become an essential tool for creating personal and organizational communication strategies. It is the most ge, Writing of Business has a rating of 4.9956970740103 stars
(9296 total ratings)


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