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Wireless Horizon : Strategy and Competition in the Worldwide Mobile Marketplace Book

Wireless Horizon : Strategy and Competition in the Worldwide Mobile Marketplace
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Wireless Horizon : Strategy and Competition in the Worldwide Mobile Marketplace, Mobile communications and the wireless web are not just conveniences or curiosities — they are the harbingers of a fast-approaching sea change in the way information moves. Destined to be as fundamental to business and social interaction as the personal , Wireless Horizon : Strategy and Competition in the Worldwide Mobile Marketplace
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Digital Copy
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  • Wireless Horizon : Strategy and Competition in the Worldwide Mobile Marketplace
  • Written by author Dan Steinbock
  • Published by Amacom, 2002/12/01
  • "Mobile communications and the wireless web are not just conveniences or curiosities — they are the harbingers of a fast-approaching sea change in the way information moves. Destined to be as fundamental to business and social interaction as the personal
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Part One: Global Leverage: Drivers of Mobile Business

1. Chasing the Global Frontier

2. Globalization of Standards

3. From National to Worldwide Markets

Part Two: The Geography: Eclipse of Monopolies, Rise of Worldwide Clusters

4.The Pre-Cellular Era: From Marconi to U.S. Leadership

5.The 1G Era: U.S. Erosion

6.The 2G Era: Nordic Pioneers

7.The 3G Era: Japan and Globalization

8.The Future: The China Card

Part Three: The Business: Toward Competition and Globalization9. Globalization of Organizational Capabilities

10. Motorola: The Crumbling of the Multinational

11. Ericsson: The Switching Giant

12. Nokia’s Global Focus

13. Qualcomm: Redefining the Rules

14. Enablers

15. Mobile Services

Part Four: Mobility and Future

16. Globalization of Innovation

17. Mobile Valuations

Glossary


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Wireless Horizon : Strategy and Competition in the Worldwide Mobile Marketplace, Mobile communications and the wireless web are not just conveniences or curiosities — they are the harbingers of a fast-approaching sea change in the way information moves. Destined to be as fundamental to business and social interaction as the personal , Wireless Horizon : Strategy and Competition in the Worldwide Mobile Marketplace

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Wireless Horizon : Strategy and Competition in the Worldwide Mobile Marketplace, Mobile communications and the wireless web are not just conveniences or curiosities — they are the harbingers of a fast-approaching sea change in the way information moves. Destined to be as fundamental to business and social interaction as the personal , Wireless Horizon : Strategy and Competition in the Worldwide Mobile Marketplace

Wireless Horizon : Strategy and Competition in the Worldwide Mobile Marketplace

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Wireless Horizon : Strategy and Competition in the Worldwide Mobile Marketplace, Mobile communications and the wireless web are not just conveniences or curiosities — they are the harbingers of a fast-approaching sea change in the way information moves. Destined to be as fundamental to business and social interaction as the personal , Wireless Horizon : Strategy and Competition in the Worldwide Mobile Marketplace

Wireless Horizon : Strategy and Competition in the Worldwide Mobile Marketplace

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