Winning with the Dow's Losers: Beat the Market with Underdog Stocks Book

Bestselling author Charles B. Carlson returns with a counterintuitive yet simple strategy for beating the Dow and making money in the stock market.

In Winning with the Dow's Losers, Carlson shows how any investor — with any size portfolio or any level of investment knowledge — can apply his worst-to-first strategy to generate impressive wealth over the long term. By following this simple, sound, and time-tested strategy, investors can invest in high-quality stocks at beaten-down prices and watch them rebound year after year.

Investors can:

• Start with as little as $1,000.
• Invest in as few as 1 or as many as 10 Dow stocks.
• Review and adjust your portfolio no more than once a year.
• Achieve better results than the famous "Dogs of the Dow" approach.

Stock market funds come and go, while investors who chase them usually enrich only their stockbrokers and not themselves. Now, with Winning with the Dow's Losers, you can regularly pick winning stocks and make money for yourself.

Publishers Weekly

The simplest approach to investments has been the mantra of market strategist Carlson. As editor of the newsletter DRIP [Directory of Dividend Reinvestment Plans] Investor and author of several books, he has long advocated holding stocks that pay dividends and then reinvesting these dividends back into stock. Here, he offers a new approach to stock investing. According to research on the performance of the stocks that compose the Dow Jones Industrial Average-Boeing, Wal-Mart, McDonald's, Home Depot, etc.-a bad year is likely to be followed by a great year for these stocks. By tracking the stock performance of the companies, investors can then choose which stocks to buy and will be able to buy the stock "low" and sell "high." Carlson explains the research in easy-to-understand language: "Indeed, if you can make successful bets on the Dow's lowest priced stocks (and, conversely, determine what high-priced Dow stocks are pricey and avoid or short them), you should consistently generate index-beating returns." Carlson also offers several compelling reasons why this strategy works, including consistency of performance over various time frames, simplicity, tax advantages and flexibility. Also included are snapshot profiles of all the companies in the Dow. Given the turbulent swings of the stock market over the past few years, most investors now understand there is no single guaranteed approach to investing. However, Carlson's plan is sound and his suggestions for incorporating it into an existing portfolio will let readers easily test it out. (Jan.) Forecast: With Carlson's track record from the bestselling Buying Stocks Without a Broker, this one should sell well, especially if the author receives some national TV exposure. Copyright 2003 Reed Business Information.