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Preface | ||
Non-Resident Wine Tourist Markets: Implications for British Columbia's Emerging Wine Tourism Industry | 1 | |
The Organization of Wine Tourism in France: The Involvement of the French Public Sector | 35 | |
Cider and the Marketing of the Tourism Experience in Somerset, England: Three Case Studies | 49 | |
Positioning an Emerging Wine Route in the Niagara Region: Understanding the Wine Tourism Market and Its Implications for Marketing | 61 | |
An Analysis of Regional Positioning and Its Associated Food Images in French Tourism Regional Brochures | 77 | |
The Role of Local and Regional Food in Destination Marketing: A South African Situation Analysis | 97 | |
Wine and Tourism at the "Fairest Cape": Post-Apartheid Trends in the Western Cape Province and Stellenbosch (South Africa) | 113 | |
Policy, Support and Promotion for Food-Related Tourism Initiatives: A Marketing Approach to Regional Development | 131 | |
Seasonality in New Zealand Winery Visitation: An Issue of Demand and Supply | 155 | |
Index | 175 |
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