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When economics means business Book

When economics means business
When economics means business, There is a need to replace land, labour, capital and enterprise as factors of production by competence, customers and knowledge. In When Economics Means Business, Sultan Kermally drags economics by the scruff of its neck into the Information Age in which , When economics means business has a rating of 4 stars
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When economics means business, There is a need to replace land, labour, capital and enterprise as factors of production by competence, customers and knowledge. In When Economics Means Business, Sultan Kermally drags economics by the scruff of its neck into the Information Age in which , When economics means business
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  • When economics means business
  • Written by author Sultan. Kermally
  • Published by London ; San Francisco : Financial Times/Pitman Pub., 1999., 1998/12/09
  • There is a need to replace land, labour, capital and enterprise as factors of production by competence, customers and knowledge. In When Economics Means Business, Sultan Kermally drags economics by the scruff of its neck into the Information Age in which
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Acknowledgements
Introduction
Gateway 1 Economics at the Crossroads
The changing nature of the business profile 3
Economic concepts and models - questioning four tenets of economics 9
Modern business initiatives and their impact on the key economic concepts and models 29
Gateway 2 Demand and Supply
Demand 41
Price elasticity of demand - let's not throw the baby out with the bath water 48
The law of supply 52
Integration of supply and demand 55
Determination of prices 61
Gateway 3 Competition and Markets
Types of Competition 79
Sources and nature of competition 83
Managing competition in the private sector - the games competitors play 91
The market economy - a model of perfection! 96
From marketplace to marketspace 97
Market failures 103
Gateway 4 Strategic Alliances and Partnerships
Configuring competition - market power versus market size 111
Strategic alliances and increasing returns 118
Diseconomies of mergers, acquisitions and strategic alliances 122
Divestitures 131
Control of mergers and acquisitions - creation of surrogate 'free' markets! 132
Gateway 5 Business Organization
The theory of the firm 147
The theory of the firm - a modern perspective 153
The new approach to economics 172
Gateway 6 New Perspectives on the Factors of Production I
Who creates value in economic production? 183
Core competence as a factor of production 191
Customers as a factor of production 200
Gateway 7 New Perspectives on the Factors of Production II
Knowledge and increasing returns 215
How to manage knowledge in business 226
The Japanese perspective on knowledge 228
Knowledge and transformation of a national economy - India's software industry 231
The learning organization 233
From comparative advantage to competitive advantage 234
Back to globalization 236
Conclusion - let's bite the bullet 241
Suggested reading for knowledge workers 243
Index 245


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When economics means business, There is a need to replace land, labour, capital and enterprise as factors of production by competence, customers and knowledge. In When Economics Means Business, Sultan Kermally drags economics by the scruff of its neck into the Information Age in which , When economics means business

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