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| Introduction | ||
| Pt. 1 | Planning the Menu: Introducing Web Commerce | 1 |
| Ch. 1 | The Landscape of Web Commerce | 3 |
| Ch. 2 | What It Takes to Set Up a Commerce Site | 21 |
| Pt. 2 | The First Course: Selling Tangible Goods | 39 |
| Ch. 3 | Selling Tangible Goods on the Web | 41 |
| Ch. 4 | Using CGI to Process Orders | 51 |
| Ch. 5 | Providing for Customer Interaction | 77 |
| Pt. 3 | The Second Course: Selling Content | 121 |
| Ch. 6 | Setting Up a Pay-to-View Site | 123 |
| Ch. 7 | Charging Access | 133 |
| Ch. 8 | Authorizing Users to Access Protected Content | 153 |
| Ch. 9 | Setting Up a Subscription Service | 171 |
| Pt. 4 | Side Dishes: Extending and Enhancing the For-Profit Site | 191 |
| Ch. 10 | Maintaining Logs | 193 |
| Ch. 11 | Web Server Security | 215 |
| Ch. 12 | Tips and Tricks for Running a Commercial Site | 235 |
| Pt. 5 | Just Desserts: Web Programming for Your Commerce Site | 269 |
| Ch. 13 | Enhancing Forms and Documents (without Complicated Programming) | 271 |
| Ch. 14 | Programming a Web Site | 335 |
| Ch. 15 | Free and Nearly Free Programs for Your Web Site | 359 |
| Appendix: Using the CD-ROM | 385 | |
| Index | 387 |
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
Jared Rogers
reviewed Web commerce cookbook on June 13, 2009
Web commerce cookbook
A bit dry. A bit redundant (but I think they were expecting people to dip in and out, not sit down and read like a narrative). A bit dated (that's on me, not the author). Still an excellent overview even if the author does consider a "small" company 1,000 people. The government considers a "small business" $10M or less in gross receipts so at least he's in the same range---I run a micro business and even though a lot of this did not apply to me, it did give me plenty of useful information and plenty of food for thought for what needs to be done as my business grows.
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Add Web commerce cookbook, Gordon McComb cuts right to the chase with the nuts-and-bolts programming information you need to build and manage a secure, money-making Web site. CGI order processing, user validation, and site management are explained in technical detail along with how, Web commerce cookbook to the inventory that you are selling on WonderClubX
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Add Web commerce cookbook, Gordon McComb cuts right to the chase with the nuts-and-bolts programming information you need to build and manage a secure, money-making Web site. CGI order processing, user validation, and site management are explained in technical detail along with how, Web commerce cookbook to your collection on WonderClub |