Upside-down marketing Book

Upside-down marketing, Everyone knows that customers represent the best opportunity for new business,right? Wrong! Prospecting for new customers is the most costly and difficult task in business. The biggest payoff and true sales gold lies in winning back former customers,and t, Upside-down marketing

2 out of 5 stars based on 2 reviews

Upside-down marketing
Written by author George R. Walther
Published by New York : McGraw-Hill, c1994., 1994/06/01
Everyone knows that customers represent the best opportunity for new business,right? Wrong! Prospecting for new customers is the most costly and difficult task in business. The biggest payoff and true sales gold lies in winning back former customers,and t

Buy Digital USD$99.99

Book Categories

Authors

Preface

Acknowledgments

Introduction: The Conveyor Belt Analogy 1

Pt. 1 Getting Customers Back on the Belt 9

1 Changing Shouts to Touts 11

2 Pay Up or Kiss Off 51

3 The Silence Is Killing You 75

Pt. 2 Keeping Customers on the Belt 101

4 Know Thy Customer 103

5 The Critical Value of Staying in Touch 125

6 Strengthening Partnerships by Meeting Needs 149

Pt. 3 Getting Customers on the Belt 167

7 Al Dente Prospecting and Qualifying 169

8 Time Is of the Essence 183

9 Selling - Breathing Life into Relationships 193

Epilogue 201

Index 205

An Invitation from the Author 213

Title: Upside-down marketing

Manufacturer:

McGraw Hill

Item Number: 9780070680470

Number: 1

Product Description: Upside-down marketing

Universal Product Code (UPC): 9780070680470

WonderClub Stock Keeping Unit (WSKU): 9780070680470

Rating: 2/5 based on 2 Reviews

Image Location: https://wonderclub.com/images/covers/04/70/9780070680470.jpg

Category: Media >> Books

Weight: 0.200 kg (0.44 lbs)

Width: 6.240 cm (2.46 inches)

Heigh : 9.270 cm (3.65 inches)

Depth: 0.940 cm (0.37 inches)

Date Added: August 25, 2020, Added By: Ross

Date Last Edited: August 25, 2020, Edited By: Ross

Price	Condition	Delivery	Seller	Action
$99.99	Digital	Arrives between May 7 - Jun 6 Login to your account for a direct download. Some files are emailed from Dropbox. Continent $0.00 - World $0.00	WonderClub (9296 total ratings)

Question Concerning Upside-down marketing

Ask a Question about Upside-down marketing

No Question found!

Read Reviews for Upside-down marketing Write review

Chris Skelly

reviewed Upside-down marketing on July 02, 2013

Upside-down marketing

You must be logged in to add to Wishlist

This item is in your Wish List

This item is in your Collection

This Item is in Your Inventory

You must be logged in to review the products

Upside-down marketing, Everyone knows that customers represent the best opportunity for new business,right? Wrong! Prospecting for new customers is the most costly and difficult task in business. The biggest payoff and true sales gold lies in winning back former customers,and t, Upside-down marketing

Add Upside-down marketing, Everyone knows that customers represent the best opportunity for new business,right? Wrong! Prospecting for new customers is the most costly and difficult task in business. The biggest payoff and true sales gold lies in winning back former customers,and t, Upside-down marketing to the inventory that you are selling on WonderClub

Add Upside-down marketing, Everyone knows that customers represent the best opportunity for new business,right? Wrong! Prospecting for new customers is the most costly and difficult task in business. The biggest payoff and true sales gold lies in winning back former customers,and t, Upside-down marketing to your collection on WonderClub

Upside-down marketing Book

Book Categories

Authors

McGraw Hill

Question Concerning Upside-down marketing

Read Reviews for Upside-down marketing Write review

Login

Complaints

Blog

Games

Digital Media

Souls

Obituary

Contact Us

FAQ

You must be logged in to add to Wishlist

This item is in your Wish List

This item is in your Collection

This Item is in Your Inventory

You must be logged in to review the products

	Preface
	Acknowledgments
	Introduction: The Conveyor Belt Analogy	1
Pt. 1	Getting Customers Back on the Belt	9
1	Changing Shouts to Touts	11
2	Pay Up or Kiss Off	51
3	The Silence Is Killing You	75
Pt. 2	Keeping Customers on the Belt	101
4	Know Thy Customer	103
5	The Critical Value of Staying in Touch	125
6	Strengthening Partnerships by Meeting Needs	149
Pt. 3	Getting Customers on the Belt	167
7	Al Dente Prospecting and Qualifying	169
8	Time Is of the Essence	183
9	Selling - Breathing Life into Relationships	193
	Epilogue	201
	Index	205
	An Invitation from the Author	213