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Book Categories |
| Preface | ||
| 1 | A Quality Revolution? | 1 |
| 2 | The Concept of Total Quality Management | 17 |
| 3 | A Corporate Strategy for Quality Improvement | 37 |
| 4 | A Sales Force Strategy for Quality | 64 |
| 5 | Quality-Focused Core Processes | 94 |
| 6 | Personnel Practice in a Quality World | 124 |
| 7 | Computers and Quality | 155 |
| 8 | Starting the Implementation of Quality | 178 |
| 9 | Making Quality the Way You Do Business | 201 |
| 10 | And If You Remember Nothing Else | 213 |
| Appendix A. Malcolm Baldrige National Quality Award | 215 | |
| Appendix B. How to Do Benchmarking | 219 | |
| Appendix C. How to Learn More About Quality | 224 | |
| Index | 229 |
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
Sage Hanna
reviewed TQM for sales and marketing management on June 04, 2017
TQM for sales and marketing management
Great book on how to land sponsorships!
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