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This comprehensive guide includes coverage of the following key issues: marketing in the new millennium; the uncontrollables; marketing research; diversity in customer behaviour; pricing strategies; your organization's structure and your competitive position.
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
Carl Cammuso
reviewed The marketing strategy desktop guide on June 14, 2019 The marketing strategy desktop guide
Awesome collection of knowledge from some amazing minds!
As always though, it's about action based on information obtained.
For anyone looking to lead anything, or anyone, I think this has some gems.
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