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The Zero-Turnover Sales Force: How to Maximize Revenue by Keeping Your Sales Team Intact Book

The Zero-Turnover Sales Force: How to Maximize Revenue by Keeping Your Sales Team Intact
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The Zero-Turnover Sales Force: How to Maximize Revenue by Keeping Your Sales Team Intact, It's happening right now. Someone on your sales team is getting ready to quit. Some­one else is foundering to the point that you're going to have to hand out a pink slip. A large part of the crew may even be ready to mutiny—and you migh, The Zero-Turnover Sales Force: How to Maximize Revenue by Keeping Your Sales Team Intact
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  • The Zero-Turnover Sales Force: How to Maximize Revenue by Keeping Your Sales Team Intact
  • Written by author Doug McLeod
  • Published by AMACOM, March 17, 2010
  • It's happening right now. Someone on your sales team is getting ready to quit. Some­one else is foundering to the point that you're going to have to hand out a pink slip. A large part of the crew may even be ready to mutiny—and you migh
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Book Categories

Authors

C o n t e n t s

IntroductIon

A Sales Force That Can Make Your Career 1

P A R T 1

REINVENTING THE SALES FORCE 7

Chapter 1

A Tantalizing What-If:

A Stable, Unchanging Sales Force 8

Chapter 2

The Real Cost of Sales Force Turnover 14

Chapter 3

Why Salespeople Leave 19

P A R T 2

ELIMINATING THE 12 ASSASSINS OF

SALES FORCE STABILITY 25

Chapter 4

Weak Recruiting

Avoiding the HR Trap 27

Chapter 5

Straight Commission

There’s No Percentage in It 38

Chapter 6

Cold Calling

The Ultimate Sales Career Killer 50

Chapter 7

Unfocused Training

Training the Wrong People the Wrong Way 68

Chapter 8

Sales Meetings

The Only Two That Are Worth Having 86

Chapter 9

Fuzzy Goals and Unrealistic Expectations

Set the Bar at an Achievable Level or Pay the Consequences 103

Chapter 1 0

Inattention to Top Sellers

Never Lose Another High Achiever 119

Chapter 1 1

Hesitation and Impatience with Young Salespeople

Are You Empowering Your Young Sellers or

Using Them as Human Shields? 135

Chapter 1 2

Disorganized Ride-Alongs

Don’t Waste an Opportunity to Get Out on the

Road with Your Salespeople 149

Chapter 1 3

Unrest in the Trenches

Do Your Salespeople Respect You, and If Not, Why Not? 162

Chapter 1 4

Time as an Enemy

Avoid Burning in the Fire of Time 175

Chapter 1 5

A Website That Doesn’t Sell

Don’t Squander Your Web of Opportunity 190

P A R T 3

NAVIGATING THE COURSE AHEAD 207

Chapter 1 6

What Zero Turnover Means on the Street 208

Chapter 1 7

What to Do When You Don’t Know

What You’re Doing 216

Chapter 1 8

Improving Your Game

Index 237


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The Zero-Turnover Sales Force: How to Maximize Revenue by Keeping Your Sales Team Intact, <font face=Times>It's happening right now. Someone on your sales team is getting ready to quit. Some­one else is foundering to the point that you're going to have to hand out a pink slip. A large part of the crew may even be ready to mutiny—and you migh, The Zero-Turnover Sales Force: How to Maximize Revenue by Keeping Your Sales Team Intact

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The Zero-Turnover Sales Force: How to Maximize Revenue by Keeping Your Sales Team Intact, <font face=Times>It's happening right now. Someone on your sales team is getting ready to quit. Some­one else is foundering to the point that you're going to have to hand out a pink slip. A large part of the crew may even be ready to mutiny—and you migh, The Zero-Turnover Sales Force: How to Maximize Revenue by Keeping Your Sales Team Intact

The Zero-Turnover Sales Force: How to Maximize Revenue by Keeping Your Sales Team Intact

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The Zero-Turnover Sales Force: How to Maximize Revenue by Keeping Your Sales Team Intact, <font face=Times>It's happening right now. Someone on your sales team is getting ready to quit. Some­one else is foundering to the point that you're going to have to hand out a pink slip. A large part of the crew may even be ready to mutiny—and you migh, The Zero-Turnover Sales Force: How to Maximize Revenue by Keeping Your Sales Team Intact

The Zero-Turnover Sales Force: How to Maximize Revenue by Keeping Your Sales Team Intact

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