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The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success Book

The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success
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The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success, Create like Steve Jobs-learn how through 10 demonstration videos of his innovation secrets! Steve Jobs has reinvented music distribution, the mobile telephone, and book publishing. You might want to take a look at how someone creates multi-billion d, The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success
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  • The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success
  • Written by author Carmine Gallo
  • Published by McGraw-Hill Companies, The, 9/20/2010
  • Create like Steve Jobs-learn how through 10 demonstration videos of his innovation secrets! "Steve Jobs has reinvented music distribution, the mobile telephone, and book publishing. You might want to take a look at how someone creates multi-billion d
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Authors

Acknowledgments v

Introduction: What the World Needs Now Is More Jobs Steve Jobs vii

Chapter 1 What Would Steve Do? 1

Principle 1 Do What You Love

Chapter 2 Follow Your Heart 15

Chapter 3 Think Differently About Your Career 25

Principle 2 Put a Dent in the Universe

Chapter 4 Inspire Evangelists 45

Chapter 5 Think Differently About Your Vision 61

Principle 3 Kick-Start Your Brain

Chapter 6 Seek Out New Experiences 81

Chapter 7 Think Differently About How You Think 93

Principle 4 Sell Dreams, Not Products

Chapter 8 See Genius in Their Craziness 105

Chapter 9 Think Differently About Your Customers 125

Principle 5 Say No to 1,000 Things

Chapter 10 Simplicity Is the Ultimate Sophistication 137

Chapter 11 Think Differently About Design 155

Principle 6 Create Insanely Great Experiences

Chapter 12 We're Here to Help You Grow 175

Chapter 13 Think Differently About Your Brand Experience 185

Principle 7 Master the Message

Chapter 14 The World's Greatest Corporate Storyteller 199

Chapter 15 Think Differently About Your Story 209

One More Thing...Don't Let the Bozos Get You Down 219

Notes 223

Index 235


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The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success, Create like Steve Jobs-learn how through 10 demonstration videos of his innovation secrets!
 Steve Jobs has reinvented music distribution, the mobile telephone, and book publishing. You might want to take a look at how someone creates multi-billion d, The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success

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The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success, Create like Steve Jobs-learn how through 10 demonstration videos of his innovation secrets!
 Steve Jobs has reinvented music distribution, the mobile telephone, and book publishing. You might want to take a look at how someone creates multi-billion d, The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success

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The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success, Create like Steve Jobs-learn how through 10 demonstration videos of his innovation secrets!
 Steve Jobs has reinvented music distribution, the mobile telephone, and book publishing. You might want to take a look at how someone creates multi-billion d, The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success

The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success

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