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Acknowledgments V
Preface 1
Introduction 13
An Unconventional Media Player 23
Critical Success Factors 35
In Search of a Core Capability 43
Unraveling the Business Model 50
Values and Beliefs 57
The Power Game 69
The People Organization 86
Beyond Money 108
The Knowledge Imperative 115
Al Jazeera at the Crossroads 132
Surviving Change 151
Innovation and Expansion 163
The Road Ahead 171
Chapter Notes 179
Bibliography 191
Index 201
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Add The Culture of Al Jazeera: Inside an Arab Media Giant, In the mid 1990s, the emir of Qatar conceived the idea of a satellite channel that would further the progressive image he hoped to establish for his small Arabian/Persian Gulf state. At the same time, a short-lived partnership between the BBC and a Saudi , The Culture of Al Jazeera: Inside an Arab Media Giant to the inventory that you are selling on WonderClubX
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Add The Culture of Al Jazeera: Inside an Arab Media Giant, In the mid 1990s, the emir of Qatar conceived the idea of a satellite channel that would further the progressive image he hoped to establish for his small Arabian/Persian Gulf state. At the same time, a short-lived partnership between the BBC and a Saudi , The Culture of Al Jazeera: Inside an Arab Media Giant to your collection on WonderClub |