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Book Categories |
1 | An Orientation in Proposals | 1 |
2 | What It Takes to Write a Good Proposal | 19 |
3 | The Development of Effective Strategies | 37 |
4 | Some Basics of Sales and Marketing | 55 |
5 | Gathering Market Intelligence | 71 |
6 | In the Beginning | 89 |
7 | Program Design | 115 |
8 | Writing, Communication, and Persuasion | 145 |
9 | Special Presentation Guides and Strategies | 167 |
10 | Graphics | 203 |
11 | The Executive Summary (and Other Front Matter) | 219 |
12 | Common Problems and Ideas for Solutions | 239 |
13 | Miscellaneous Important Information for Proposal Writing | 257 |
Index | 291 |
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