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The Change Function: Why Some Technologies Take Off and Others Crash and Burn Book

The Change Function: Why Some Technologies Take Off and Others Crash and Burn
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The Change Function: Why Some Technologies Take Off and Others Crash and Burn, The ultimate guide to predicting winners and losers in high technology Pip Coburn became famous for writing some of the liveliest reports on Wall Street. He quoted everyone from Machiavelli to HAL, Anaïs Nin to Yoda, Einstein to Gandhi. But along w, The Change Function: Why Some Technologies Take Off and Others Crash and Burn
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  • The Change Function: Why Some Technologies Take Off and Others Crash and Burn
  • Written by author Pip Coburn
  • Published by Penguin Group (USA), 6/22/2006
  • The ultimate guide to predicting winners and losers in high technology Pip Coburn became famous for writing some of the liveliest reports on Wall Street. He quoted everyone from Machiavelli to HAL, Anaïs Nin to Yoda, Einstein to Gandhi. But along w
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Book Categories

Authors

1 Silicon Valley, we've got a problem 1
2 The change function 18
3 Is the technology industry ready for change? 29
4 Why technology fails 43
5 Four more failures 90
6 A future winner : flat panel display TV 101
7 Three more future winners 115
8 One future loser : RFID 127
9 Three more future losers 143
10 The change function in action 154
11 Ten sets of questions 169
12 What to do? 194


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The Change Function: Why Some Technologies Take Off and Others Crash and Burn, The ultimate guide to predicting winners and losers in high technology Pip Coburn became famous for writing some of the liveliest reports on Wall Street. He quoted everyone from Machiavelli to HAL, Anaïs Nin to Yoda, Einstein to Gandhi. But along w, The Change Function: Why Some Technologies Take Off and Others Crash and Burn

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The Change Function: Why Some Technologies Take Off and Others Crash and Burn, The ultimate guide to predicting winners and losers in high technology Pip Coburn became famous for writing some of the liveliest reports on Wall Street. He quoted everyone from Machiavelli to HAL, Anaïs Nin to Yoda, Einstein to Gandhi. But along w, The Change Function: Why Some Technologies Take Off and Others Crash and Burn

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The Change Function: Why Some Technologies Take Off and Others Crash and Burn, The ultimate guide to predicting winners and losers in high technology Pip Coburn became famous for writing some of the liveliest reports on Wall Street. He quoted everyone from Machiavelli to HAL, Anaïs Nin to Yoda, Einstein to Gandhi. But along w, The Change Function: Why Some Technologies Take Off and Others Crash and Burn

The Change Function: Why Some Technologies Take Off and Others Crash and Burn

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