Teleliteracy : Taking Television Seriously Book

	Acknowledgments
	Introduction
Pt. 1	A Media Perspective	1
1	Television Days	3
2	Teleliteracy Pretest	7
3	Mass Media and Mass Contempt	23
4	Instant Replay: a Broad Look at Broadcast History	41
Pt. 2	A Media Manifesto	63
5	TV Is Too Important to Turn Off	65
6	TV Is Not a Vast Wasteland	72
7	Links between TV and Violence Should Be Taken with a Grain Assault	74
8	TV Can Be Literacy's Friend as Well as Its Foe	78
9	Marshall McLuhan Was Right: There Is a Global Village	86
10	Marshall McLuhan Was Wrong: The Medium Is Not the Message	98
11	Television Deserves More Respect	107
12	Some Television Is Literature--and Vice Versa	138
13	Television Deserves Serious Study	142
14	Teleliteracy Is Here...So Telefriend	148
Pt. 3	A Media Roundtable	161
15	A Serious Look at Children's Television--No Kidding	164
16	Television as a Teacher	184
17	The Civil War to the Gulf War	197
18	Television as a Maturing Medium	245
19	Television at Its Best	266
20	Television as a Serious Subject	280
	Conclusion	288
	Bibliography	296
	Index	305