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Book Categories |
Ch. 1 | Introduction | 1 |
Pt. 1 | Industry dynamics of technological innovation | 11 |
Ch. 2 | Sources of innovation | 13 |
Ch. 3 | Types and patterns of innovation | 35 |
Ch. 4 | Standards battles and design dominance | 55 |
Ch. 5 | Timing of entry | 75 |
Pt. 2 | Formulating technological innovation strategy | 93 |
Ch. 6 | Defining the organization's strategic direction | 95 |
Ch. 7 | Choosing innovation projects | 115 |
Ch. 8 | Collaboration strategies | 141 |
Ch. 9 | Protecting innovation | 165 |
Pt. 3 | Implementing technological innovation strategy | 187 |
Ch. 10 | Organizing for innovation | 189 |
Ch. 11 | Managing the new product development process | 213 |
Ch. 12 | Managing new product development teams | 237 |
Ch. 13 | Crafting a deployment strategy | 253 |
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Add Strategic management of technological innovation, Strategic Management of Technological Innovation is a brief textbook that synthesizes the major research and managerial best practices in this field. As an instructor and active researcher in technology and innovation, Melissa Schilling has developed a te, Strategic management of technological innovation to the inventory that you are selling on WonderClubX
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Add Strategic management of technological innovation, Strategic Management of Technological Innovation is a brief textbook that synthesizes the major research and managerial best practices in this field. As an instructor and active researcher in technology and innovation, Melissa Schilling has developed a te, Strategic management of technological innovation to your collection on WonderClub |