Sensory & Consumer Rsrch Food Book

1	Emerging corporate knowledge needs : how and where does sensory fit?	3
2	Making use of existing knowledge and increasing its business value - the forgotten productivity tool	17
3	Understanding consumers' and customers' needs - the growth engine	37
4	Innovation's friend : integrated market and sensory input for food product design and development	69
5	A process to bring consumer mind-sets into a corporation	97
6	Developing relevant product concepts	115
7	High-level product assessment	159
8	So what can sensory do for me (or for my company)?	199
9	What types of tests do sensory researchers do? : and ... why do they do them?	219
10	So what are the practical considerations in actually running a test? : what do I need to know? : what does the rest of the company need to know?	295
11	Evolving sensory research	325