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Acknowledgments | ||
Introduction: Communicating and Solving Problems | ||
Ch. 1 | The Sales Challenge | 3 |
Ch. 2 | A Little Geology | 13 |
Ch. 3 | Prospecting Tools | 27 |
Ch. 4 | First Contact | 45 |
Ch. 5 | The Appointment | 57 |
Ch. 6 | Training Yourself | 67 |
Ch. 7 | Fear and Rejection | 79 |
Ch. 8 | Your Sales Plan | 87 |
Ch. 9 | The Communications Process | 99 |
Ch. 10 | The Problem-Solving Model | 107 |
Ch. 11 | Needs and Desires | 115 |
Ch. 12 | Presentation Research and Materials | 123 |
Ch. 13 | Meet and Greet | 141 |
Ch. 14 | Qualifying | 153 |
Ch. 15 | Presenting | 173 |
Ch. 16 | Trial Close | 185 |
Ch. 17 | The Close | 191 |
Ch. 18 | Delivery | 199 |
Ch. 19 | Follow Up Forever | 211 |
Ch. 20 | Proposal Selling | 221 |
Ch. 21 | Motivation | 233 |
Ch. 22 | Incentives | 245 |
Ch. 23 | Negotiation | 257 |
Ch. 24 | Invisible Selling | 265 |
Ch. 25 | Improving Your Product | 277 |
Ch. 26 | Sales Tools | 289 |
Resources | 301 | |
Index | 307 |
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Add Sales for the self-employed, More sales equal more profits. This practical handbook shows how to get them both with a comprehensive guide to one-on-one sales, direct marketing, and telemarketing. Also included are motivational and confidence-building tips, as well as the six easy ste, Sales for the self-employed to the inventory that you are selling on WonderClubX
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Add Sales for the self-employed, More sales equal more profits. This practical handbook shows how to get them both with a comprehensive guide to one-on-one sales, direct marketing, and telemarketing. Also included are motivational and confidence-building tips, as well as the six easy ste, Sales for the self-employed to your collection on WonderClub |