Ready Set Soar! 77 Super Flying Fun Tips to Make Your Business Zoom Book

In 1993, when this book was published for the first time, most organizations in America had became inefficient and mammoth proportions monsters, spending ridiculous ammounts of money with useless systems, hardware, offices and any sort of pointless extravagances. The original idea was an easy concept, but the implications (specially in a giant organization) were huge: it was about time to re-think the whole company, and decide what could (and should) be cut. Unfortunatelly, some ideas were misunderstood, and "reengineering" became synonymous with "fire everybody to cut costs" - which was not the main argument of the authors. This is one of the books with the ability to change the course of thoughts and ideas - long story short, a classic.