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Persuasion, social influence, and compliance gaining Book

Persuasion, social influence, and compliance gaining
Persuasion, social influence, and compliance gaining, , Persuasion, social influence, and compliance gaining has a rating of 3.5 stars
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  • Persuasion, social influence, and compliance gaining
  • Written by author Robert H. Gass,John S. Seiter
  • Published by Boston : Allyn and Bacon, c1999., 1998/10/12
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Emphasizes the divergence between the traditional and non-traditional spheres of the study of persuasion. The authors argue that both approaches are part of the same whole, and that whether one uses the term persuasion, social influence, or compliance gaining, all involve essentially the same human


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