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Book Categories |
| Ch. 1 | Leadership Explored | 3 |
| Ch. 2 | Occupational Therapy Leaders: From the Student Perspective | 15 |
| Ch. 3 | Potential Occupational Therapy Leadership: An Entry-Level View | 23 |
| Ch. 4 | The Marketing Process | 33 |
| Ch. 5 | The Promotion Mix: Advertising, Publicity, Personal Selling | 55 |
| Ch. 6 | Functional Selling | 67 |
| Ch. 7 | The Client as Collaborator | 81 |
| Ch. 8 | Occupational Therapists and Teams | 97 |
| Ch. 9 | The Therapeutic Relationship in Occupational Therapy | 115 |
| Ch. 10 | The Convergence of Marketing, Management, and Occupational Therapy | 125 |
| Ch. 11 | Successes, Failures, and Occupational Therapy | 139 |
| Ch. 12 | The Nature of Change and How It Is Adopted | 157 |
| Ch. 13 | Occupational Therapy Professionals Adapt | 171 |
| Ch. 14 | The Flattened Pyramid and Managed Care | 185 |
| Ch. 15 | Occupational Therapists as Managers | 205 |
| Ch. 16 | Reactive vs. Proactive Approaches to Change | 225 |
| Ch. 17 | Systematic Decision Making | 241 |
| Ch. 18 | Strategic Planning and Occupational Therapy | 251 |
| Ch. 19 | Assuming Responsibility for Your Professional Future | 269 |
| Ch. 20 | Occupational Therapy Global Problems in Common: Learning from Each Other | 287 |
| Ch. 21 | Occupational Therapy Leaders | 307 |
| Ch. 22 | Putting It All Together: A Synthesis | 319 |
| Index | 333 |
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
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Add Occupational Therapy Leadership: Marketing Yourself, Your Profession and Your Organization, This text and reference focuses on how occupational therapists can become effective leaders. It shows how a marketing attitude, which centers on being sensitive to and responding to the needs of the client, helps therapists achieve both personal and profe, Occupational Therapy Leadership: Marketing Yourself, Your Profession and Your Organization to the inventory that you are selling on WonderClubX
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Add Occupational Therapy Leadership: Marketing Yourself, Your Profession and Your Organization, This text and reference focuses on how occupational therapists can become effective leaders. It shows how a marketing attitude, which centers on being sensitive to and responding to the needs of the client, helps therapists achieve both personal and profe, Occupational Therapy Leadership: Marketing Yourself, Your Profession and Your Organization to your collection on WonderClub |