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New Strategies for Educational Fund Raising Book

New Strategies for Educational Fund Raising
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New Strategies for Educational Fund Raising, In this sequel to the highly respected and practical 1993 book on fund raising, Worth and his group of authoritative contributors cover areas that did not even exist in this field in 1993, including the concepts of principal gifts and benchmarking. Th, New Strategies for Educational Fund Raising
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  • New Strategies for Educational Fund Raising
  • Written by author Michael J. Worth
  • Published by Rowman & Littlefield Publishers, Inc., 11/30/2002
  • In this sequel to the highly respected and practical 1993 book on fund raising, Worth and his group of authoritative contributors cover areas that did not even exist in this field in 1993, including the concepts of "principal gifts" and "benchmarking." Th
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Authors

Foreword
Preface
Acknowledgments
Contributors
Introduction: New Strategies for a New Age
Pt. I The Development Function 1
Ch. 1 Defining Institutional Advancement, Development, and Fund Raising 3
Ch. 2 Elements of the Development Program 11
Ch. 3 The Historical Overview 24
Pt. II Foundations of Educational Fund Raising 37
Ch. 4 The State of Fund-Raising Theory and Research 39
Ch. 5 Academic Planning As the Foundation for Advancement 56
Ch. 6 The Roles of Key Individuals 65
Pt. III Raising Funds from Individuals 73
Ch. 7 The Annual Giving Program 75
Ch. 8 Major Gift Programs 89
Ch. 9 Principal Gifts 105
Ch. 10 Planned Giving 112
Pt. IV The Campaign 129
Ch. 11 Campaigning in the New Century 135
Pt. V Corporate and Foundation Support 153
Ch. 12 New Patterns of Corporate Support 155
Ch. 13 New Patterns of Foundation Support 164
Pt. VI Traditions of Giving 177
Ch. 14 The Impact of Demographics 179
Ch. 15 Women As Philanthropists 187
Ch. 16 Giving Traditions of Minority Communities 197
Ch. 17 International Fund Raising 206
Pt. VII Special Institutional Settings 219
Ch. 18 Institutionally Related Foundations in Public Colleges and Universities 221
Ch. 19 Raising Funds for Independent Schools 235
Ch. 20 Raising Funds for Community Colleges 246
Ch. 21 Raising Funds for a Professional School within a University 257
Pt. VIII Managing and Supporting Development Programs 267
Ch. 22 Structuring and Managing the Development Office 269
Ch. 23 Prospect Research and Prospect Management 283
Ch. 24 Development Information Systems 297
Ch. 25 Benchmarking, Accountability, and Measuring Performance 307
Pt. IX Development and Other Fields 317
Ch. 26 The Role of Public Relations in Fund Raising 319
Ch. 27 The Role of Alumni Relations in Fund Raising 332
Ch. 28 The Development Office and the Business Office 339
Pt. X The Development Profession 349
Ch. 29 The State of the Profession 351
Ch. 30 Ethical Issues in Educational Fund Raising 362
Ch. 31 Legal Trends Affecting Philanthropy 368
Conclusion: Issues and Perspectives 383
Glossary 397
Further Reading 405
Index 415


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New Strategies for Educational Fund Raising, In this sequel to the highly respected and practical 1993 book on fund raising, Worth and his group of authoritative contributors cover areas that did not even exist in this field in 1993, including the concepts of principal gifts and benchmarking. Th, New Strategies for Educational Fund Raising

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New Strategies for Educational Fund Raising, In this sequel to the highly respected and practical 1993 book on fund raising, Worth and his group of authoritative contributors cover areas that did not even exist in this field in 1993, including the concepts of principal gifts and benchmarking. Th, New Strategies for Educational Fund Raising

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New Strategies for Educational Fund Raising, In this sequel to the highly respected and practical 1993 book on fund raising, Worth and his group of authoritative contributors cover areas that did not even exist in this field in 1993, including the concepts of principal gifts and benchmarking. Th, New Strategies for Educational Fund Raising

New Strategies for Educational Fund Raising

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