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Media messages in American presidential elections Book

Media messages in American presidential elections
Media messages in American presidential elections, Focusing her attention on the audience, Diana Owen investigates the way people process media messages during campaigns. This study examines the role of ads, news stories, poll results, and debates in presidential elections. Based on surveys fielded during, Media messages in American presidential elections has a rating of 5 stars
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Media messages in American presidential elections, Focusing her attention on the audience, Diana Owen investigates the way people process media messages during campaigns. This study examines the role of ads, news stories, poll results, and debates in presidential elections. Based on surveys fielded during, Media messages in American presidential elections
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  • Media messages in American presidential elections
  • Written by author Diana Owen
  • Published by New York : Greenwood Press, 1991., 1991/01/30
  • Focusing her attention on the audience, Diana Owen investigates the way people process media messages during campaigns. This study examines the role of ads, news stories, poll results, and debates in presidential elections. Based on surveys fielded during
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Authors

Introduction

A Model of Audience Mass Media Use and Outcomes

Voter Orientations toward Televised Candidate Advertisements

Television News and Newspaper News: The Voters' Choice?

Public Opinion Polls: A Double-Edged Sword

Televised Presidential Debates: The Ultimate Pseudoevents

The Uses and Gratifications of Presidential Campaign Messages

Conclusion

References

Index


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Media messages in American presidential elections, Focusing her attention on the audience, Diana Owen investigates the way people process media messages during campaigns. This study examines the role of ads, news stories, poll results, and debates in presidential elections. Based on surveys fielded during, Media messages in American presidential elections

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Media messages in American presidential elections, Focusing her attention on the audience, Diana Owen investigates the way people process media messages during campaigns. This study examines the role of ads, news stories, poll results, and debates in presidential elections. Based on surveys fielded during, Media messages in American presidential elections

Media messages in American presidential elections

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Media messages in American presidential elections, Focusing her attention on the audience, Diana Owen investigates the way people process media messages during campaigns. This study examines the role of ads, news stories, poll results, and debates in presidential elections. Based on surveys fielded during, Media messages in American presidential elections

Media messages in American presidential elections

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