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Preface; Introduction; Creative Strategy; Market Research; Paid Media Advertising; Promotional Tie-ins/Product Placement; Merchandising; Publicity; Distribution to Theaters; Exhibition; Major Studios; Independent Distributors; Foreign Language Films; Print & Advertising Funds; Glossary
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Add Marketing to Moviegoers: A Handbook of Strategies Used by Major Studios and Independents, Marketing to Moviegoers is the essential guide to film marketing. Although there are many resources available about how to make a film, there are few about how to get your film seen once it's made and none that reveal the closely-guarded marketing secre, Marketing to Moviegoers: A Handbook of Strategies Used by Major Studios and Independents to the inventory that you are selling on WonderClubX
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Add Marketing to Moviegoers: A Handbook of Strategies Used by Major Studios and Independents, Marketing to Moviegoers is the essential guide to film marketing. Although there are many resources available about how to make a film, there are few about how to get your film seen once it's made and none that reveal the closely-guarded marketing secre, Marketing to Moviegoers: A Handbook of Strategies Used by Major Studios and Independents to your collection on WonderClub |