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Book Categories |
Preface | ||
Ch. 1 | Introduction to Managerial Economics | 3 |
Ch. 2 | Optimization Techniques | 33 |
Ch. 3 | Demand Theory | 77 |
Ch. 4 | Consumer Behavior and Rational Choice | 112 |
Ch. 5 | Estimating Demand Functions | 134 |
Ch. 6 | Business and Economic Forecasting | 178 |
Ch. 7 | Production Theory | 215 |
Ch. 8 | Technological Change and Industrial Innovation | 264 |
Ch. 9 | The Analysis of Costs | 295 |
Ch. 10 | Linear Programming | 343 |
Ch. 11 | Perfect Competition, Monopoly, and Monopolistic Competition | 385 |
Ch. 12 | Oligopoly | 433 |
Ch. 13 | Game Theory | 452 |
Ch. 14 | Pricing Techniques | 478 |
Ch. 15 | Risk Analysis | 521 |
Ch. 16 | Capital Budgeting | 561 |
Ch. 17 | Government and Business | 593 |
Ch. 18 | Managerial Economics: Taking a Global View | 631 |
App. A | Discounting and Present Values | A-1 |
App. B | The Normal, t, and F Distributions | A-8 |
Photo Credits | A-65 | |
Index | A-67 |
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Add Managerial economics, The Fifth Edition of Managerial Economics heralds a new era for this classic text. Carrying on the tradition established by Edwin Mansfield in the book's earlier editions, Bruce Allen, Neil Doherty, and Keith Weigelt—all of the University of Pennsy, Managerial economics to the inventory that you are selling on WonderClubX
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Add Managerial economics, The Fifth Edition of Managerial Economics heralds a new era for this classic text. Carrying on the tradition established by Edwin Mansfield in the book's earlier editions, Bruce Allen, Neil Doherty, and Keith Weigelt—all of the University of Pennsy, Managerial economics to your collection on WonderClub |